Free Marketing Agency Quote Template & Generator

Price a campaign, retainer, or launch with strategy, production, media, and reporting separated clearly. This free quote template opens with practical line items for marketing agencies and independent strategists, calculates totals when the document uses prices, and exports as a polished PDF.

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Use-case checklist

What to include in a marketing agency quote

Agency proposals often mix professional fees with ad spend and outside production. Separating those amounts prevents the client from treating pass-through costs as included labor and makes monthly approvals faster.

  • campaign period and channels
  • deliverable quantities
  • agency fee versus media spend
  • reporting cadence
  • approval and out-of-scope terms

Example starting lines

DescriptionQtyRate
Campaign strategy1$1,200
Creative production6$180
Monthly reporting1$350

Complete it cleanly

Name the campaign period, channels, deliverables, reporting cadence, and approval limits. Mark ad spend, printing, creators, and software as included, estimated, or billed directly by the vendor.

When this document is the right choice

Use this quote to present a fixed proposed price before work begins. A quote is best when scope and price are defined. Use an estimate instead when hidden conditions or an unfinished scope can materially change the final cost.

Frequently asked questions

What should a marketing agency quote include?

Include campaign period and channels, deliverable quantities, agency fee versus media spend, reporting cadence, and approval and out-of-scope terms. The fields and example lines on this page give you a practical starting point.

How should I complete this quote before sending it?

Name the campaign period, channels, deliverables, reporting cadence, and approval limits. Mark ad spend, printing, creators, and software as included, estimated, or billed directly by the vendor.

Is this marketing agency quote template free?

Yes. You can create, edit, and preview the document without an account. Creating and previewing is free. PDF downloads cost $2.29 per document, or are included with Unlimited.