Free Video Production Quote Template & Generator
A video production quote has to survive the gap between a creative conversation and a booked shoot date. This one fixes the deliverables, a 90-second hero film plus three cutdowns in 16:9, 9:16 and 1:1, along with the shoot days and locations, the named crew positions and their day rates, the number of included edit rounds, and the term and territory of the music and talent usage. Travel, stock footage and overtime are priced separately.
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| Description | Qty | Rate | Amount |
|---|---|---|---|
| Pre-production and shot planning | 1 | $950.00 | $950.00 |
| Production crew and equipment day | 1 | $2,800.00 | $2,800.00 |
| Edit, color, audio, and two revisions | 1 | $1,850.00 | $1,850.00 |
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Use-case checklist
What to include in a video production quote
Production money is committed in order: crew and gear get booked, talent is held, a location is reserved. A quote that says "editing" without a round count turns the client's fourth set of notes into free work performed by an editor you are already paying by the day. One that says "social cutdowns" without naming aspect ratios means you reframe a locked 16:9 edit into vertical for nothing. Usage is the expensive one. A client who believes a $750 session fee bought perpetual worldwide rights will run the film as a paid ad two years later, and the talent and music renewals land on your desk rather than theirs. Every one of those is a number that belongs on the page before the camera is booked.
- creative brief and final deliverables
- shoot dates, locations, crew, and equipment
- editing, graphics, and revision rounds
- music, talent, and usage rights
- deposit, cancellation, overtime, and delivery terms
Example starting lines
| Description | Qty | Rate |
|---|---|---|
| Pre-production and shot planning | 1 | $950 |
| Production crew and equipment day | 1 | $2,800 |
| Edit, color, audio, and two revisions | 1 | $1,850 |
Complete it cleanly
State the runtime, aspect ratios, shoot date, locations, crew, equipment, edit rounds, delivery formats, and usage. Mark travel, talent, locations, stock footage, and music as included allowances or client-paid costs.
How to make a video production quote in 6 steps
Open the quote generator
Start from this page so the quote opens with fields and sample lines already set up for video production companies and freelance filmmakers. No account is needed to create or preview.
Enter both parties
Add your business name, address and contact details, then the customer name and address exactly as they should appear on the record.
Add the video production lines
Replace each sample line with the real work or goods. Make sure the document shows creative brief and final deliverables, shoot dates, locations, crew, and equipment, editing, graphics, and revision rounds.
Check the figures
Totals calculate as you type. Confirm quantities, rates, any tax line and the final total against your own records before you send anything.
Set the reference and dates
Give the quote a unique number and the correct date so it can be traced later and matched to related documents.
Review and download the PDF
State the runtime, aspect ratios, shoot date, locations, crew, equipment, edit rounds, delivery formats, and usage. Mark travel, talent, locations, stock footage, and music as included allowances or client-paid costs. Preview is free; a PDF download costs $4.99, or is included with Unlimited.
Worked example
A two-day brand film with three social cutdowns
Fieldline Pictures quotes Harbor Grain Coffee on Mar 4, 2026 for a 90-second brand film plus three 15-second cutdowns in 16:9, 9:16 and 1:1. The shoot runs Apr 14 and 15, one day at the roastery and one at a rented studio, with two revision rounds included.
- Pre-production: treatment, shot list, casting, location scout, scheduling, 3 days at $850.00
- $2,550.00
- Crew, 2 shoot days at $3,075.00 per day (director/DP $1,200.00, camera op $650.00, gaffer $600.00, sound mixer $625.00)
- $6,150.00
- Camera, lighting and grip package, 2 days at $950.00
- $1,900.00
- Studio location, one 10-hour day (day two only; the roastery is client-provided)
- $1,100.00
- Talent: 2 principals at a $750.00 session fee each, plus $600.00 each for 12-month US paid-digital usage
- $2,700.00
- Post: 5 editorial days at $780.00, motion graphics package $1,450.00, color and audio mix $900.00
- $6,250.00
- Licensed music track, 12-month US digital term matching the talent usage
- $450.00
- Excluded and billed only if authorized in writing: travel beyond 40 miles, stock footage, drone operator and permit, non-English captions, third and later revision rounds at $780.00 per day
- $0.00
- Quote FP-2026-072 total, held 30 days from Mar 4, 2026
- $21,100.00
- Deposit to hold the Apr 14 and 15 crew and gear (50%), balance due on delivery of the final masters
- $10,550.00
The line most often left vague is usage. This quote licenses talent and music for twelve months of US paid digital only. Running the film on broadcast, or anywhere after Apr 2027, needs a renewal quoted separately, and that renewal is a new cost, not a revision.
When this document is the right choice
Use this quote to present a fixed proposed price before work begins. A quote is best when scope and price are defined. Use an estimate instead when hidden conditions or an unfinished scope can materially change the final cost.
Frequently asked questions
How many revision rounds should a video production quote include?
Name a number and define what a round is, because the vague version is what costs you days. Two rounds is a common structure: one round of consolidated notes on the first cut, one on the second. Write that notes arrive consolidated from a single client contact, that a round means one pass by the editor, and put a price on the next one. In the example above, a third round bills at $780.00 per editorial day, so the client can decide whether their notes are worth a day.
The client asked for vertical cutdowns after the edit was locked. Is that a revision or new work?
It is new work if the aspect ratios were named on the quote and vertical was not among them. Reframing a finished 16:9 edit into 9:16 means repositioning subjects shot for a wide frame, remaking lower thirds and end cards at a different size, and re-exporting. That is a deliverable, not a note. The protection is listing every deliverable with its runtime and aspect ratio, as this quote does with the 90-second film and three 15-second cutdowns, so anything outside that list gets its own line and its own price.
How do I quote music and talent usage without promising rights I do not control?
Quote the specific term, territory and media you have actually secured, and say what is outside it. Here that is twelve months, United States, paid digital. Do not write "full rights" or "buyout" as shorthand, because you are describing someone else's license, not your own work. Tell the client that extending the term or adding broadcast requires a renewal you will quote at the time, and have the talent release and the music license reviewed by your own attorney before you promise anything on a quote.
The shoot ran four hours past the 10-hour day. How should the quote have handled that?
Define the day before you shoot, and remember that overtime does not run on one clock. A crew day booked at $3,075.00 across four positions has an implied hourly cost, so write what a day is, crew call to wrap with the meal break excluded, name the hour the premium starts, and state the rate as a multiple of each position's hourly rate. Then check the other clocks. The rental house is charging by the day for the camera package, the studio sold you a 10-hour day of its own, and the talent session fee bought a set number of hours. A long Tuesday can produce four separate overages, and a quote that priced only crew overtime leaves you paying the other three.
What should a quote say about raw footage, project files and how long you keep them?
Name the files the client actually receives, with codec and resolution, and separate them from everything else the job generated. The example delivers a 90-second film and three 15-second cutdowns, which is a deliverable list, not a hard drive. Say whether camera original footage, project files and graphics sources transfer at all, and if they do, price the handoff and the media as their own line, because exporting and copying two shoot days of footage is a day of somebody's time. Then state an archive window, say twelve months after final delivery, and that you confirm in writing before anything is wiped, so a client who comes back in year three already knows what still exists. The ownership and license wording underneath all of that is worth having your own attorney draft rather than improvising it on a quote.
More quote templates
Start with the closest business workflow and adjust the details.