Free Public Relations Invoice Template & Generator

Invoice clients for PR retainers, launches, media outreach, writing, monitoring, events, and approved outside costs.

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PR retainers and campaign work

State the client, campaign or account, covered month, included services, and retainer. Separate a launch, crisis sprint, media training, writing, event support, or approved overage when it falls outside the recurring scope. Do not describe media placements as guaranteed deliverables unless the agreement does.

Outside costs and approvals

Wire services, monitoring, travel, creators, event vendors, printing, and distribution can be pass-through expenses. Identify each category and apply only the agreed markup. Reference the client approval for substantial outside costs and keep media spend separate from agency fees.

Frequently asked questions

How should a PR agency invoice a retainer?

Use one line for the covered month and retainer scope, then add approved campaign projects, overages, and outside costs separately.

Should media monitoring be separate?

Yes when it is a pass-through subscription or an extra service. State the covered period and whether any agreed markup applies.